Third-Party Cookies to Cease with Chrome

Third-Party Cookies to Cease with Chrome

Google recently unveiled plans to discontinue third-party cookies, a transition that Firefox and Safari initiated almost four years ago but was postponed by Google, a significant player in the advertising sector. Third-party cookies are instrumental for ad companies...
Expansion in Apple and Google’s privacy initiatives

Expansion in Apple and Google’s privacy initiatives

For a long time, the business model of Internet powerhouses that offered free services was based on gathering user data and monetising it through advertisements. The global highlighting of data privacy concerns, on the other hand, has driven firms to adapt their...
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